by Kevin Dinino | Oct 20, 2014 | Social Media
At KCD Public Relations we use an approach we like to call PR 3.0, in which public relations, marketing, and social media marketing work together to increase brand recognition and promote growth. In the past, a PR professional only had to be concerned with monitoring...
by KCD PR Editorial Staff | Sep 10, 2014 | Uncategorized
As many webmasters know, the algorithms that ultimately decide where your website ranks in search results are continuously changing, making it challenging to keep up with the most important SEO factors. Here’s a brief rundown of what’s currently important in SEO to...
by KCD PR Editorial Staff | Jun 9, 2014 | Social Media
In case you haven’t noticed – or no matter how hard you don’t want it to be true – social media is here to stay. While many financial advisors have been reluctant to adopt it as part of their overall marketing strategy, others have embraced social media outreach as...
by KCD PR Editorial Staff | Jan 24, 2014 | Uncategorized
Did you know that each month, 329 million people read blogs? Or that 37% of marketers say blogs are the most valuable content type for marketing? With 9 in 10 organizations marketing with content and 75% of financial services marketers utilizing separate content...
by Kevin Dinino | Oct 25, 2012 | Uncategorized
Many financial services companies use email marketing to increase leads and grow their business. But are you reaching as many people as you think? How many people are opening your emails and engaging with the content you’ve worked so hard to create? Here are some...