According to a recent report by the Identity Theft Resource Center, through the first three quarters of 2023, there have been 2,116 reported data compromises, setting a new annual record with three months yet to go. Just this week, mortgage servicing giant, Mr. Cooper...
Technology
Unlocking the Future of NFTs: Beyond Digital Art and Collectibles
In recent years, Non-Fungible Tokens (NFTs) have taken the world by storm, transforming how we perceive and interact with digital assets. Although people mostly associate them with digital art and collectibles, NFTs have rapidly evolved and expanded their reach. Their...
What are Companies Doing to Combat Inflation?
Economic tensions are high across the U.S. this year. Key factors like increasing geopolitical issues, rising interest rates, and the ongoing student loan debate tightening the proverbial economic rope. But inflation is a chief factor, if not the chief factor. ...
How Can Fintech Foster Financial Independence?
Happy Fourth of July! It's Independence season here in the USA, but these days, I find myself almost gasping when I hear the price of certain items or the interest rate associated. I would venture to say my reaction has become all too normal for many consumers across...
Top 3 Social Trends for Marketers and PR Pros in 2023
The definition of “social trends” is going to vary wildly depending on what demographic of people you’re talking to. Content creators might tell you about which songs have gotten them the most views, and users might tell you about the red flag filter on TikTok. The...
Fintech Nexus 2023: Unveiling the Future of Financial Technology
In the fast-paced realm of financial technology, the annual Fintech Nexus conference is widely anticipated by industry professionals and enthusiasts alike. Fintech Nexus 2023 proved to be a captivating event, showcasing the latest advancements, trends, and...
3 Ways Fintech is Getting Greener
When you hear the phrase “going green,” you probably think about a certain angry superhero or a fun, cartoon ogre that lives in a swamp – or maybe that’s just us. But what do you think of the fintech industry? It may be surprising to learn, but fintech has begun to...
Top 3 Tech Tools to Unleash PR Productivity
Where would we, as public relations professionals, be without technology? Think about it. Back before the internet, companies would publish phonebook-sized directories of journalists. You would then fax them the press release or (dread) give them a call. Que the...
How are PR Pros Using ChatGPT? We Used ChatGPT to Write this Blog
Since ChatGPT was announced in late 2022, there have been a plethora of articles you can read about what it can and cannot do. You may already be very familiar with ChatGPT having used it yourself, but there are a few folks who might be apprehensive about using it and...
What are Deepfakes and How Do you Spot Them?
If you’ve been on the web lately you’ve likely come across a deepfake. Some are terrifying, some are amusing, but without a doubt, they are becoming a big topic of discussion. You’re likely wondering what exactly they’re all about, if they’re dangerous, and if so how...
Swipe Left on Romance Scams This Valentine’s Day
It’s February (already?!), the season of cupids, roses, chocolate, and for some, heartbreak. While no one wants to be on the wrong end of a breakup, it could always be worse: you could be broken up with, and broke, if you have been the victim of a romance scam. What...
It’s Not You, It’s M(Elon): Navigating Twitter with Brands and Media Leaving
As PR professionals, being present and active on Twitter is part of our daily routine. It’s our go-to for quick news hits, a space to interact with the media on a more personal level, and of course, somewhere to take a break and catch some laughs. However, with the...
Innovative Fintech Trends: Looking Forward to 2023
By the numbers, 2022 was not a great fiscal year for the financial technology industry. We’re deep into the freeze of crypto winter with Bitcoin taking a dive from the beginning of the year and hovering around $17,000 for the last few months, and global funding of...
Savings FOMO is Real, and Embedded Loyalty Solutions are Keeping Customers from Missing Out
This post was also published on FinTECHTalents Customer loyalty rewards programs have become a best practice for retailers and service providers of all kinds and have been since American Airlines introduced the first frequent flier program in 1981. Rewards programs...
Money 20/20 Report from PR Pros: Fintechs, Partnerships, and Networking Win Big!
Leave it to Elvis Presley to perfectly sum up how the KCD PR team feels following a whirlwind four days in the Neon Capital of the World for our favorite event of the year, Money 20/20: “Bright light city gonna set my soul Gonna set my soul on fire… …How I wish that...
Four Security Behaviors to Keep You and Your Business Safe Online
October is Cybersecurity Awareness Month, a time to help provide information and resources to help educate the public about cybersecurity. In our increasingly digital world, cybersecurity is not something that we can ignore anymore. In the business sector, it is...
Chasing Cash for Content: Embedded Finance Solutions Can Help Creators
This post was also published on FinTECHTalents The increase of brand awareness and engagement on social media usage for the better part of a decade has created two types of content architects—the individual creator and the corporation. The individual creator is...
The Five Podcasts Tech PR Pros Need to be Listening to Right Now
In the past few years, the popularity of podcasts has steadily surged with over half of Americans having listened to one as of 2019 according to Pew Research Center. With a growing skepticism around traditional media sources and widespread paranoia centered around the...
Four Ways to Rethink Social Media in the Financial Services Industry
This post was also published on FinTECHTalents The COVID-19 pandemic has done more than shake up the way we live our daily lives. It’s magnified major gaps in the financial services industry, particularly how financial institutions connect, engage, and communicate...
Financial Wellness: Preparing for a New Era
This post was also published on FinTECHTalents The year 2020 has felt like a lot of things for many of us, ‘the worst year ever’ among one of them, according to The Guardian. And if this year were to play a character from a Hollywood film, I’d cast her as Catwoman in...