by KCD PR Editorial Staff | Sep 12, 2013 | Uncategorized
As a public relations professional, a key element to our craft is to perfect the art of pitching story ideas to our friends on the “other side” of the aisle, namely the media. Reporters, journalists, and media contacts rely on pitches to feed them story ideas and...
by KCD PR Editorial Staff | Jun 5, 2013 | Uncategorized
At KCD Public Relations we use an approach we like to call PR 3.0, in which public relations, traditional marketing, and social media marketing work together to increase brand recognition and promote growth. In the past, a PR professional only had to be concerned with...
by Kevin Dinino | Dec 20, 2011 | Uncategorized
As 2011 comes to a close, many businesses are analyzing their goals for the New Year. Some important questions to consider include: Were you as successful as you had hoped? Why or why not? What are your competitors doing that you are not? How is your online presence?...
by Kevin Dinino | Oct 3, 2011 | Social Media
Twitter is an interesting tool. Some people swear by it and some people can’t stand it. Regardless of your personal feelings about Twitter, it may be something you want to consider for your business. Michelle Carville posted an article on recent Twitter statistics...