The Bottom line

The Ultimate High-Tech PR Checklist for Launching Your Product

Developing the next hot high-tech product can feel like an exhilarating whirlwind of engineering feats and entrepreneurial hustle. But with the nonstop flurry of product development and marketing, it’s easy to overlook critical components that help amplify your...

What to Know About Potential Fintech IPOs and Growth in 2024

This same time back in 2021 (almost to the day!), we penned a Bottom Line Blog post on the fintech IPO frenzy expected for that year. After a fairly bland past two years in the IPO market, we’re taking a look at some of the fintech names poised to make a splash in...

Our Time at Money20/20 in Photos

We’ve just returned from Money20/20 USA 2023. We’ve had a packed schedule with LOTS going on, so we wanted to share a few favorite photos from our time at the conference.  Alloy’s Women in Fintech Happy Hour at  Bouchon at The Venetian! We got to enjoy gorgeous views,...

What We’re Expecting to Hear About at Money20/20

The biggest fintech conference in the U.S. is just a week away, and companies from all over the country (and the world) will be coming to show off their innovative products and services. Some of our KCD PR team members will be attending- some for the first time, and...

Marketing and the Taylor Swift Effect

Calling all PR professionals and Swifties! Look what you made me do – I’m talking about writing this blog post, of course. Unless you’ve been living under a rock the past couple of weeks, then you’ve probably heard that pop sensation, Taylor Swift, and Kansas City...

How to Build a Community Through Web3 Marketing

When I attended my first Web3 conference, I entered with caution, not fully confident about how a newcomer to the space would be approached. I’d heard nauseating stories of “crypto bros” being the next ideation of the finance bro, just with worse hair and...