by KCD PR Editorial Staff | Jul 14, 2021 | Uncategorized
Whether you are an early or late-stage startup, the moments of securing additional funding are monumental. According to recent data from Crunchbase, global venture capital funding in the first half of 2021 saw more than $288 billion invested worldwide. Crunchbase also...
by KCD PR Editorial Staff | Jul 7, 2021 | Uncategorized
As public relations professionals, it’s our job to stay up to date on hot news topics by regularly following current trends and events so we can seamlessly position clients to become a part of the conversation. This tactic is known in the industry as “newsjacking.”...
by Kevin Dinino | Jun 30, 2021 | Uncategorized
Public relations is not a magic pill, nor is it a band-aid for ineffective marketing campaigns or broken systems. Rather, public relations feeds into a company’s overall marketing strategy by raising brand awareness in the form of earned media, speaking engagements,...
by KCD PR Editorial Staff | Jun 23, 2021 | Uncategorized
When it comes to driving successful public relations and communication plans, various strategies can be used to produce desirable results. The media landscape has constantly evolved as digital content continues to rise and audiences are now consuming their news and...
by KCD PR Editorial Staff | May 26, 2021 | Uncategorized
In the past year since the COVID-19 pandemic started, major gaps in the financial industry have been exposed. Most notably, how financial institutions connect, engage, and communicate with customers online via their social media strategy. Before the pandemic, banks...