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Social Media Gets SEC Stamp of Approval. What’s Next?

by Kevin Dinino | Apr 8, 2013 | Social Media

The SEC recently announced that publicly traded companies will be allowed to announce company news through social media pages, provided they have announced previously which sites they intend to use.  This means that you will likely start to see firms first disclose...

Why Having an Online Presence Matters for Financial Advisors: Tips for Social Media Success

by Kevin Dinino | Sep 11, 2012 | Uncategorized

There is still a lack of understanding on the part of many financial advisors when it comes to the sheer power of social media and its ability to deepen the advisor-client relationship. There’s lots to be said for learning how many new people clicked on your Facebook...
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Bottom Line Blog

How Marketing for the Barbie Movie was a “Dream”

The billion-dollar success of the Barbie movie was no joke. Not only was it a blockbuster, but it spawned a trend known as “Barbie Summer” that will likely be looked back on for years to come. Pink drinks, pink clothing, and Barbie-inspired events are just a few of...

Finovate Fall 2023 Recap

Another trip to NYC and another great conference in the form of Finovate Fall 2023 in the books! Each year fintech companies from all over congregate to showcase their latest innovations and network with fellow enthusiasts. In this year’s 2 day event over 375...

How to Build a Community Through Web3 Marketing

When I attended my first Web3 conference, I entered with caution, not fully confident about how a newcomer to the space would be approached. I’d heard nauseating stories of “crypto bros” being the next ideation of the finance bro, just with worse hair and...

What are Companies Doing to Combat Inflation?

Economic tensions are high across the U.S. this year. Key factors like increasing geopolitical issues, rising interest rates, and the ongoing student loan debate tightening the proverbial economic rope.   But inflation is a chief factor, if not the chief factor.  ...